91-9015794343 / 0124-4597614 Deepika.sharma@vibhorasri.com

“Good is the enemy of Great.”

Dear Reader, Do you feel satisfied when someone says you did a good job? If yes, then you need to go through the story of the rabbit and turtle that you read during your childhood. In that story, the rabbit went to sleep in the mid of race as he was overconfident that...

The worst strategy to kill competition

Generally, when below-average companies start facing competition, their dumb marketers apply a brilliant strategy to increase sales and kill competition. It’s called “Let’s give more discounts.” Aah! Don’t laugh. Of course, it’s not brilliant at all. It’s very common...

Overconfidence kills

Dear Reader, What happens when you don’t listen to your experts? What happens when you ignore warnings from your well-wishers? What happens when your overconfidence doesn’t let you prepare for emerging problems? And what happens when you don’t take lessons from...

A tale of 3 corporate monkeys

A few weeks back one of my old friends told me how he was victimised and fired due to politics inside his company. He was a senior designer in that company and quite good at his craft. Only the problem was he openly criticized his colleagues (even CEO) if he didn’t...

How to retire at 40 instead of 60?

Dear Reader, One of the biggest lessons I’ve learned in my life is not to chase money. Instead, let money chase you. Yes, I know it’s very easy to say a dialogue but equally difficult to make it happen. Long time back when I read classic books like Rich Dad Poor Dad...