91-9015794343 / 0124-4597614 Deepika.sharma@vibhorasri.com

Why movies have the power to influence us?

by | Blogs

Dear Reader,

“Don’t run behind the success. Achieve excellence first. The success will automatically come looking for you.”

We have heard this phrase many times from our parents, elders, teachers, and well-wishers since our childhood.

But we consider this as Gyan and keep ignoring it until life teaches us this lesson in a hard way so that we never forget.

However, thanks to movies like 3 Idiots which have conveyed the same basic idea but in a powerful thought-provoking mesmerizing way to influence people.

So, why we ignore our well-wishers’ words of wisdom but easily accept the same ideas in movies?

Why movies have the power to influence us?

Is it because we are a fan of big stars and accept whatever they say?

Is it because we desperately seek entertainment in our boring busy lives?

Or is it because we enjoy watching those extraordinary things which we wanted to do in life but not able to do?

Of course, all these factors have some role to play to influence our lives.

But why only a few movies are remembered for a long time?

Why only a few movies make a big impact on our lives?

Why only a few movies have the power to influence millions of people?

What is the difference between these great movies and other ordinary movies?

The difference lies in the structure of the presentation. I mean how smartly, persuasively, subtly, entertainingly a big idea is presented in some great movies.

Today even a small budgeted movie with solid content and strong presentation can easily beat a huge budgeted movie full of big stars.

There is so much content available on TV, radio, print, and internet these days that people have become choosy. They have become sophisticated. They can’t digest stupidity anymore.

It is because we live in a practical world.

People want a logical story even if it’s fiction.

That’s why days are over for mindless movies.

Days are over for mindless entertainment.

And days are over for mindless advertisements, sales pitch, presentations, videos, and social media posts.

The simple emotional argument will not work. You need to add the logic ingredient.

So, whenever you create a new promotion, sales presentation, TV, radio, print & social media ads… don’t underestimate people’s intelligence.

Click here to subscribe to my monthly newsletter, Persuade and Grow Rich.

Best,

Vibhor Asri

Publisher & Editor

Persuade and Grow Rich

(a premium business and wealth newsletter)

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by | January 5, 2022 | Blogs | 0 Comments

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by | November 25, 2021 | Blogs | 0 Comments

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by | November 21, 2021 | Blogs | 0 Comments

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by | November 20, 2021 | Blogs | 0 Comments

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by | November 11, 2021 | Blogs | 0 Comments

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by | June 12, 2021 | Blogs | 0 Comments

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by | April 24, 2021 | Blogs | 0 Comments

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by | November 29, 2020 | Blogs | 0 Comments

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by | October 16, 2020 | Blogs | 0 Comments

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by | October 5, 2020 | Blogs | 0 Comments

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by | September 16, 2020 | Blogs | 0 Comments

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by | August 21, 2020 | Blogs | 0 Comments

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by | August 18, 2020 | Blogs | 0 Comments

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by | August 2, 2020 | Blogs | 0 Comments

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by | July 29, 2020 | Blogs | 0 Comments

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by | July 16, 2020 | Blogs | 0 Comments

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by | June 11, 2020 | Blogs | 0 Comments

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by | May 27, 2020 | Blogs | 0 Comments

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by | May 25, 2020 | Blogs | 0 Comments

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by | May 23, 2020 | Blogs | 0 Comments

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by | May 20, 2020 | Blogs | 0 Comments

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by | May 18, 2020 | Blogs | 0 Comments

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by | May 9, 2020 | Blogs | 0 Comments

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by | April 30, 2020 | Blogs | 0 Comments

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by | April 20, 2020 | Blogs | 0 Comments

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by | April 16, 2020 | Blogs | 0 Comments

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by | April 6, 2020 | Blogs | 0 Comments

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by | March 31, 2020 | Blogs | 0 Comments

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by | March 24, 2020 | Blogs | 0 Comments

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by | March 12, 2020 | Blogs | 0 Comments

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by | March 12, 2020 | Blogs | 0 Comments

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by | March 11, 2020 | Blogs | 0 Comments

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by | February 21, 2020 | Blogs | 0 Comments

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by | January 30, 2020 | Blogs | 0 Comments

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by | January 14, 2020 | Blogs | 0 Comments

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by | January 13, 2020 | Blogs | 0 Comments

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by | January 9, 2020 | Blogs | 0 Comments

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by | December 22, 2019 | Blogs | 0 Comments

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by | December 13, 2019 | Blogs | 0 Comments

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by | December 10, 2019 | Blogs | 0 Comments

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by | December 4, 2019 | Blogs | 0 Comments

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by | November 18, 2019 | Blogs | 0 Comments

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by | November 11, 2019 | Blogs | 0 Comments

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by | November 11, 2019 | Blogs | 0 Comments

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by | November 7, 2019 | Blogs | 0 Comments

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by | November 7, 2019 | Blogs | 0 Comments

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by | October 15, 2019 | Blogs | 0 Comments

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by | October 15, 2019 | Blogs | 0 Comments

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by | October 2, 2019 | Blogs | 0 Comments

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by | September 13, 2019 | Blogs | 0 Comments

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by | September 13, 2019 | Blogs | 0 Comments

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by | September 7, 2019 | Blogs | 0 Comments

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by | September 7, 2019 | Blogs | 0 Comments

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by | August 21, 2019 | Blogs | 0 Comments

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Why do people in sales quit?

by | August 17, 2019 | Blogs | 0 Comments

Simply because they cannot deal with the rejection that is part and parcel of the business. In the Classic book ‘Think and Grow Rich’, the author Napoleon Hill who had interviewed some of the richest and most successful people like Andrew Carnegie, John D....
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by | August 13, 2019 | Blogs | 0 Comments

Many of us wish to fly an airplane but only licensed pilots can do this. This is because to become a pilot is not an easy job. A trainee needs to go through extensive training. A trainee needs to have N number of flying hours. A trainee needs to clear the flying test....
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by | August 12, 2019 | Blogs | 0 Comments

In my sales trainings, I used to discuss some inspirational stories and examples with my participants. For example... How a single letter brought over a Billion dollar sales for a daily newspaper. This letter written by a freelancer was first sent out in 1974 and...
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by | August 11, 2019 | Blogs | 0 Comments

Being able to sell something is the life and death of any company. No company can survive without Sales. And Selling is all about dealing with people. It involves basic human interaction. After all, we are selling to people and not to machines. Yet, many marketing...
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Why top 20% salespeople make 80% of money and the bottom 80% only make 20% of the money?

by | August 10, 2019 | Blogs | 0 Comments

… and the bottom 80% make only 20% of the money?Some questions have kept me curious right from the beginning of my sales career. Why some Salespeople are extremely successful and others are just struggling to meet their ends? What are these super salespeople doing...
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This story has a strong connection with how to persuade your customers

by | August 10, 2019 | Blogs | 0 Comments

Let me tell you a fictional story. Once upon a time, there was an ego clash between Sun and Wind. Both of them felt superior and more powerful than each other. One day they decided to demonstrate their power and capabilities in a fair competition. The challenge was to...
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Read this inspirational story if you want to earn more in sales

by | August 9, 2019 | Blogs | 0 Comments

Let me tell you a true story. The story of Joe Girard... the legendary Joe Girard... perhaps, the greatest car salesman in the world... the man who sold 13001 cars and trucks in 15 consecutive years. In 1963, Joe Girard joined Chevrolet dealership as a Salesman....
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Are you a desperate salesman?

by | August 8, 2019 | Blogs | 0 Comments

Tell me honestly did you want to become a salesman since your childhood? Did your parents want you to become a Salesman one day? I’m sure the answer is No. Am I right? Have you ever thought why the Sales profession has earned such a bad reputation despite being one of...
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Don’t work like a Columbus, pal

by | August 8, 2019 | Blogs | 0 Comments

Many salespeople work like Columbus. They just want sales without knowing how to sell. They don’t know who is the right prospect? They don’t know where is the right prospect? They don’t know how to attract the right prospect? They don’t know what to say when talking...
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Why Persuasion is so much important in life?

by | August 4, 2019 | Blogs | 0 Comments

Imagine you put a gun on your husband’s head and tell him to take you and kids to Europe on a long vacation. Or carry a stick to your office and warn your employees to do the quality work otherwise be ready to face the punishment. Thank God! This is not possible in a...
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Have you ever checked how much effective communicator you are?

by | August 4, 2019 | Blogs | 0 Comments

It’s very easy. It can be done by simply quantifying your results. For example: How many approvals do you get to your requests? How many agreements do you get to your suggestions? How many inquiries do you get to your advertisements? How many closes do you get to your...
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Why creating Standards for yourself is so important?

by | August 4, 2019 | Blogs | 0 Comments

Have you ever noticed that when you were a kid, you used to have BIG dreams? But as you grow older your big dreams got diminished somewhere in your mind and you labelled them impractical. Right? It’s because you learned to play safe. But there are some people who in...
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Spider spins a web across the doors of those businesses who don’t advertise

by | August 4, 2019 | Blogs | 0 Comments

There’s a famous quote by Mark Twain: “The spider looks for a merchant who doesn’t advertise so he can spin a web across his door and lead a life of undisturbed peace!” The business owners should always remember this quote if they want to grow their business. There is...
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Incompetency is injurious to wealth

by | August 4, 2019 | Blogs | 0 Comments

One of my favourite topics of discussion is incompetency. My close associates know how much I hate incompetence. In fact, a few years back I developed my own funda of the entire process of Incompetent system. Incompetency leads to Insecurity. Insecurity leads to...
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Why are people involved in a daily rat race in spite of big dreams?

by | August 4, 2019 | Blogs | 0 Comments

For an average man this is how a day starts: Waking up at sharp 6am, even if he hates waking up early. Getting ready for office, even if he hates competing with others for the bathroom. Leaving for office at sharp 8am, even if he hates eating his food fast. Spending 1...
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You can ONLY eat what you kill

by | August 4, 2019 | Blogs | 0 Comments

There’s an old saying in hunting: You can ONLY eat what you kill. This applies to the profession of selling also. You can ONLY earn what you sell. This is one of the reasons why I love selling. You can directly see the results of your performance. In fact, Sales is...
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If you want to become Rich this is perhaps the most important

by | August 3, 2019 | Blogs | 0 Comments

According to the dictionary, the person who has a great deal of money or assets is called Rich. But exactly how much money is required by someone to call him a Rich? Lakhs? Crores? Well, it all depends on one’s financial blueprint how much money he wants in life to...
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What does an ideal retirement mean to you?

by | August 3, 2019 | Blogs | 0 Comments

Many people dream of an ideal retirement. Some want to travel the world. Some want to write a book. Some want to live peacefully with their children and grandchildren. But nobody wants to retire poor. If one doesn’t have enough money for retirement, he or she might...
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Who is the No.1 enemy of a salesman?

by | August 3, 2019 | Blogs | 0 Comments

When I was selling softwares at the beginning of my sales career, I attended one sales training. The trainer asked the participants “Who do you think is your biggest enemy?” For a few seconds, there was a deep silence in the entire class. And then answers started...
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This story has a strong connection with how to persuade your customers

by | August 3, 2019 | Blogs | 0 Comments

Let me tell you a fictional story. Once upon a time, there was an ego clash between Sun and Wind. Both of them felt superior and more powerful than each other. One day they decided to demonstrate their power and capabilities in a fair competition. The challenge was to...
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You don’t need a world-class MBA to become a good salesman

by | August 2, 2019 | Blogs | 0 Comments

I’ve seen many people join sales because they don’t have big impressive qualifications. Of course, you don’t need any world-class MBA to become a good salesman. However, if you’re selling any technical product or service, knowledge of that area is a must for you....
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Why Persuasion is so much important in Marketing & Sales?

by | July 25, 2019 | Blogs | 0 Comments

Because you’re dealing with humans while selling your products. Persuasion is all about human behaviour. You need to understand the psychology of your customers. You need to know who is your ideal customer. Who is buying your product? Who is not buying your product?...
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